Fash Talk - Pretty Little Stylistas


Driven, fabulous, and ultra inspiring, Laura Schuffman and Saba Salehi are two ladies every fash lover should know. The fabulous duo best known as ABC Family's Styleistas are proof that dedication, team work, and a fabulous wardrobe can lead to a life dreams are made of. ABC Family has been one of my favorite networks for years and Pretty Little Liars is at the top of my TV obsessions list, so you can image my excitement when I got to connect with these inspiring ladies. Check out part one of my interview below!

You both hold a fabulously fun and unique position at ABC Family, can you explain your jobs?

LAURA: Yes!! We are the ABC Family Stylistas.  We write fashion content for the website, consult on their shows, interview celebs and designers for their website, do Get the Looks and Tend Alerts, help fans find the clothes that their fav characters are wearing and just about anything else that involves fashion and the ABC Family viewer!!  One thing that has really been amazing is that during Pretty Little Liars and Jane By Design, we tweet out the fashion info for each of the outfits as they come on screen.  Fans have FLIPPED out over this.  Last week, we sent out the link to a dress “Aria” was wearing and it went to backorder status by the next day.  CRAZY!!  We are a great resource for the fans that LOVE their PLL fashion.  No other network has this kind of fashion initiative so we are SUPER excited about it!!

Was a career in fashion always your dream or did the passion stem from somewhere else? 

SABA: I was always infatuated by fashion from a young age, however I started college at 16 to pursue a career as a dentist! I graduated from UCLA at 21 and applied and was accepted to dental school but the month before I was supposed to start I all of a sudden had an epiphany to take a risk, let go of the safe path, and instead go after what I was truly passionate about and would enjoy as a career, forever- FASHION! Every single day I am so thankful and grateful that I took that leap of faith and believed in myself enough to make that life altering decision. 

LAURA: I have always been really motivated by life experiences and that motivation led me from a childhood in Missouri to New York City where I worked on the trading floor at an investment bank and then onto Los Angeles where I spent two years at CAA working for a talent agent.   When I left CAA, it was to work for one of their clients who was a model/actress and I started helping her with her own wardrobe and red carpet appearances.  The next thing I knew her publicist was sending me clients and I was off and running.  I left that job and went on to assist 3 top stylists in Hollywood to learn everything I could on how this part of the business really worked.  I wanted to train with the best people possible and come out prepared and equipped to confidently put my name on my own clients.  The world of celebrity styling can be incredibly stressful and harsh so I needed to build a skill set and relationships that would give me the confidence to trust my judgment and instincts. The work ethic and skills I learned in those environments has been invaluable to me and I wouldn’t trade it for the world.  So did I always want to work in fashion?  No but I have been willing and excited to walk through any doors that have opened and that has never led me astray. 
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Fash Boulevard readers are all about inspiration, can you share with us how you both got your jobs with ABC family?

LAURA: A friend of mine recommended me to the network for a new job they were creating at ABC Family.  Right about this time, Saba and I were developing our partnership and we came in together to interview.  We had a fantastic meeting and connected on so many levels and loved the ideas that were being discussed.  We had several subsequent meetings over the next few months and were eventually asked to come aboard.  We have been beyond thrilled and grateful for the experience.  We have learned so much and met so many amazing and talented people.

What is your favorite aspect of your job?

SABA:  There are so many but I would have to say the number one thing is forming our relationships with our clients and watching them evolve both in their careers and in their style. It is a really beautiful journey to be a part of! 

LAURA: I LOVE working with actors.  Everyone we have worked with has been so different and unique.  They all have strong opinions about who they are and how they want to develop their look and most of them are pretty open to trying new things. We work very hard to refine what they bring to the table and send them off to events feeling beautiful and confident.  But the best part about working with the talent is just being a part of their ride.   Unless you work with actors, or as in my case are married to one, you really don’t know how hard that journey can be and how long it can take to "make it."  I love sharing those happy moments with them.
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I'm obsessed with the Trend Alerts and Wardrobe Diaries that you both write. For those Pretty Little Liar's fanatics out there that don't know what it is, can you explain?

SABA:  We watch all the episodes a couple weeks before they air and we go through all the looks and pick our faves and then create a “wardrobe diary” around it for viewers and fans. We talk about where the pieces are from and how you too can create a similar look. 

LAURA:  The fans have responded so well to these!  They love knowing where they can get the looks. The costume designer for Pretty Little Liars, Mandi Line, does such an amazing job of using pieces that girls across the country can actually afford that giving the info and links to the fans was a no brainer.  

For all the girls out there who wish they were in your shoes, could you walk us through a typical work day?

SABA:  Our day-to-day work is never the same. Ever. The morning is all about answering emails and a TON of them. Then we are off to appointments at different showrooms in LA to pull clothes for whatever fittings we have that week. That usually takes up a good chunk of our day given the traffic in LA, but luckily there are two of us so we usually divide and conquer! We also always have a lot of writing to do for the ABC Family Style Site so we have to set time aside to watch the episodes of all the shows and write style blogs. One of our favorite things to do is attend fashion events throughout the week that we are invited to.  It is great catching up with all of our colleagues in the industry and supporting one another. 


For Part 2 of this interview click here and to check out my Spencer Hastings inspired outfit be sure to click here. 

FOLLOW LAURA AND SABA ON TWITTER @LAURASABASTYLE 
Don't forget to watch the season finale of Pretty Little Liars tonight on ABC Family. Laura and Saba will be tweeting live throughout the East Coast showing of PLL tonight with all the inside details! Trust me, you won't want to miss a single tweet!

81 comments:

  1. Great interview! Really love this post, I am a big PLL fan and I always wondered who styled them :).

    LOVE BO,
    PurePreciousPerfection.blogspot.com

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  2. Wow! Sounds like a real fun job :) They're blessed!

    Fash Chronicles

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  3. Oh my goodness, I love learning about stylist. They sound so amazing and inspiring. I hope I can have a career as cool as theirs some day. Excited to learn about possible internships. Thanks Anna.

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  4. That's so awesome! Great interview & pictures. I've always liked the clothes they wear...such stylish girls :) Can't wait to see the ensemble you styled!!

    xoxo Azu

    www.raven-locks.blogspot.com

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  5. I absolutely LOVE this show and this blog post just made my day!! Really looking forward to Part 2 of this interview :D

    VanityPear29.Blogspot.com

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  6. Great interview!
    Have a fab Tuesday Hun xoxo
    http://www.intotheblonde.com/
    Vote intotheblonde BEST LIFESTYLE BLOG in the Cosmo Blog Awards 2012
    http://www.cosmopolitan.co.uk/blog-awards-2012-vote

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  7. What a great post! I've only recently discovered Pretty Little Liars, but I'm obsessed! Love the show and the great fashion! :)
    xo Andrea
    Wonderful and Marvelous

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  8. Ahhh. Anna you always have the best post. Laura and Saba sound amazing and what awesome stories. Can not wait until Friday. Xx

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  9. Wow, what a wonderful interview. From dentist to fashion stylist. lol. So crazy what life does. I want their jobs. So jealous they get to watch the episodes ahead of time.

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  10. Awesome interview! Have not seen Pretty little liars yet! Must really find out when it airs on SA tv!
    I loved Jane by Design!

    http://johced-ourjourneytoeverywhere.blogspot.com/
    xxx

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  11. Great interview! I adore Laura & Saba and I'm so excited that you got to interview them. The fact that Saba decided to break away and follow her passion is amazing! That's what I am struggling to do now and that bit has really helped me have some clarity. Thank you for posting this!

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  12. I can totally relate to what Laura said about the journey to "making it." They are both really inspiring. Thanks for the intro, Anna.

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  13. What a great interview...good job!!

    xoxo
    Cathy, your Poor Little It Girl
    http://poorlittleitgirl.com

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  14. Officially in love with both of them. I always enjoy reading others journeys. Can't wait to follow them more and for part two. My guess for your outfit tomorrow is Aria, am I right?

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  15. What a fabulous opportunity an their story is so inspiring.
    Xoxo
    Cori

    Www.purecanesugarfashion.wordpress.com

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  16. PLL is one of my biggest favourites when it comes to tv shows and I always observe the girls' outfits with great interest! Hannah's ensembles are probably the coolest of them all.

    Maiken,
    Maikeni blogi - part of me

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  17. Now this is a job I could do.

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  18. I think it's safe to say I am addicted to PLL so this post made my day. Ms. Laure and Ms. Saba sound like gems. I have to start following the wardrobe diaries.

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  19. This is so awesome since I'm basically obsessed with PLL. Awesome interview! Such a dream job!

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  20. Wow college at 16. Smart and fabulous. New fan of these fab chicks.

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  21. Omg, I love their show! Great interview!

    Lauren,
    Fashionswirls.blgspot.com

    xx

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  22. This interview is really great! I absolutely love the clothes both in PLL and Jane by design, so this interview is such an inspiration.. I honestly cannot wait till friday to read part two of your interview :)

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  23. I'm obsessed with PLL so I loved reading this interview! And I'm completely jealous of their job :)

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  24. Amazing interview!
    PLL is one of my TV obsessions as well and I love their style! <3

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  25. what a great interview!! xo

    http://allthingsprettyandlittle.blogspot.com/

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  26. Great interview! Sounds like a tough job, but a dream job at the same time!

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  27. Great interview! I love PLL! They have awesome jobs!

    Amberly
    asliceofglam.com

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  28. WOW, what an honor to interview them.. congrats! And awesome job with your questions.. you are such an inpsiration to all of your readers!

    xoxo

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  29. Such an amazing interview! I think every girl wishes they had a job like that!

    XO
    http://justasmalltowngirlblog.blogspot.com

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  30. I love your interview and now I have two great styleistas to follow!

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  31. great interview Anna!

    Hosting a giveaway, would love for you to enter!
    http://coffeebeansandbobbypins.blogspot.com/#

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  32. wow! They are the definition of fabulous. I love learning about stylist. It's always so intriguing. They both sound so amazing. I can't believe the change that Saba made with her career and Laura seems like she's be a blast to hang out with. Looking forward to part 2.

    Excited for tomorrow.

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  33. Great interview! I'm not-so-secretly obsessed with PLL, and the style is one of the reasons why. Loved hearing from the ladies behind the looks!

    -Alyssa
    The Glossy Life

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  34. Pretty Little Liars is on of my favorite shows! It's great to see who's behind the scenes of their styling!

    http://fashionroll.net

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  35. AH! I have just recently started watching Pretty Little Liars and I cannot get enough! This is amazing! Such an inspiration :)

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  36. Congrats on getting and nailing this interview! I LOVE Pretty Little Liars so this was a real treat to get an inside look. They have the best clothes!

    Thanks for stopping by Jolie Jouel...I love your blog too :)

    My jewelry blog: joliejouel.blogspot.com

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  37. SO FAB! They are gorg and talented. Can't wait to follow their tweets tonight. Thanks for letting me know Anna. This was so inspiring.

    www.minaswall.blogspot.com

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  38. Wonderful interview doll! I appreciate learnning about how they got to where they are now and their every day life. I haven't seen the show yet because I just know I'll get sucked in to it and I have enough tv shows I'm obsessed about haha.

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  39. great interview! thanks for sharing!

    www.theluxuryrehab.com

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  40. Great interview! They are gorgeous, super stylish and best of all : Talented!


    I really, really need your help - I entered a competition and I need to gather some "Likes" on an outfit I compiled - If you visit my blog there are more instructions there! I would SO appreciate your help!

    xoxo Bree
    The Urban Umbrella

    http://www.theurbanumbrella.com/

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  41. AMAZING interview! They are seriously fantastic! I am obsessed with PLL mostly for the fashion...okay and it is a good show! But the outfits, seriously :)

    xoxo,
    Rachel
    Rachel’s Lookbook

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  42. LOVE this post! And I LOVE Pretty Little Liars!! :)

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  43. Great interview!! I've always loved the fashion on Pretty Little Liars!! Jealous!!

    -Stephanie
    @LaminLouboutins.blogspot.com

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  44. Oh I LOVE this interview!! Pretty Little Liars is one of my favorite shows! :)

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  45. Color me jello. These girls are hella fabulous.

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  46. What an awesome interview! Love the behind the scenes pictures too.

    Amy




    Fashion and Beauty Finds

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  47. They are clearly really talented, the actresses always look so cute!

    two-leaf-clover.com

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  48. Wow they are really talented. I love the fashion on the show - amirajsfashiondiaries.blogspot.com

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  49. Oh my gosh, what an amazing interview! Pretty Little Liars is one of my favourite shows and I am obsessed with the fashion!
    the-creationofbeauty.blogspot.com

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  50. Great interview! -Heidi http://fabricandfrosting.blogspot.no/

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  51. Such a wonderful and informative interview! I love reading this post and now clicking all the links in the article, LOL. Thank you for the info on this, as a non-US resident I dont follow all the US TV channels but I do follow TV series like PLL and love fashion so I love the info of all the websites above ;)


    YURI
    http://twothousandthings.blogspot.com

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  52. I would probably guess its Hannah; you seem to have similar fashion styles.

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  53. I love PLL! I've done a few style spotlights on my blog about PLL (the latest one was last week on Emily). My guess for whose style you'll copy is Hanna!

    Thanks for sharing the interview. What a fabulous job they do for ABC!

    www.glitterarygirl.blogspot.com

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  54. working with such a great cast (and handsome boys*) must be a dream!!! These ladies are very talented. Loved the interview!! Sending you kisses XOXO :)

    www.maytessentials.com

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  55. Thank you for sharing this interview with us! I found this so inspiring because I want to one day work in the fashion industry. I want to major in Fashion Merchandising next year in college!

    http://thefunkyfashionista.blogspot.com/

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  56. Awesome interview, I especially love the last question! Their jobs sound so fabulous, it must have been a ton of fun to talk to them :)

    Xo, Kelsey

    http://www.trashtotrend.blogspot.com

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  57. I love Pretty Little Liars, in fact, I'm watching the show right now!

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  58. That's a great interview ! They have an amazing job !

    My Blog - A Pretty Nest

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  59. This is fascinating. I would love to have their jobs.

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  60. great interview!!

    xx rosa

    www.budgetfashionsence.blogspot.com

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  61. wow what amazing jobs these girls have! so lucky! :) such a great interview!

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  62. Howԁу! I'm at work surfing around your blog from my new iphone! Just wanted to say I love reading your blog and look forward to all your posts! Carry on the great work!
    Here is my page ... Watch Masterchef (US) Season 3 Episode 18 Free Stream

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  63. Uh, hello, dream job!
    xo Josie
    www.winksmilestyle.com

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  64. Love the PLL style!!

    http://thebeautyresidence.blogspot.com/2012/08/makeup-review-of-eye-studio-lasting.html

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  65. Love Spencerr!! and yes the betrAyal was kinda surprising but at the same time I just hate the fact that they had to choose that person to be A. Not fair. www.shineonbyandrea.blogspot.com Twitter: @shineonbyandrea

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  66. very cool anna!

    Xo Megan
    don't forget to stop by and enter my $100 shopbop giveaway

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  67. Love this!

    Thank you for letting me know about the interview!

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  68. Love love love pretty little liars! I am a huge aria fan but love spencer's style as well! So jealous..what a great opportunity to meet the stylists!

    citrusrefreshingfashion.blogspot.com

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  69. I think Hanna is def my fave! They all have pretty fun style! xoxo

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  70. Loved reading about the interview!

    Check out my blog, kathryndaniel.blogspot.com!!!!!

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  71. Totally want their jobs

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  72. Incredible!!
    I love this show, these stylists and the interview!!
    Fantastic all around!
    -Adrienne. xo

    Citizen of the World
    Citizen of the World

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