BCBG Max Ariza


Days after graduating from college and relocating clear across the country I found myself walking the halls of BCBG Max Azria headquarters swooning over the rolling racks that lined the ultra white halls. There I was, fresh from Alabama in my Forever 21 dress and Jessica Simpson pumps anxiously waiting to dive into the experience of a life time. The halls seem to go on forever. I was in the building where the designs were created, manufactured, and conceptualized, holding my breath at every turn waiting to bump into Max himself. There were clothes upon clothes. Each rack was filled with one uh-mazing sample after another. The Herve Leger dresses I had seen on so many red carpets were at my finger tips. I was in fashion heaven and I instantly felt at homeYou simply can't help but marvel at the designs and collections that the uber creative Max Azria puts out there and most recently I'm obsessing over his Spring/Summer 2011 Collection. You can always count on BCBG designs to be amazingly classic and forever chic. Then again, I may just be partial after being a previous employee of their visual merchandising department. Below are some of my favorite pieces available online right now. Click the picture to get the look. Are you loving this collection?




Something Extra: Recently BCBG Max Azria shared a look inside their stores filled with their Summer 2011 collection. Having worked with the ridiculously hard working team behind the store designs I know all of the planning and creativity that goes into one delivery. I love their floor sets and how their stores are so "boutique" like. Check out their newest Summer arrivals... It looks like they are loving stripes in this collection!

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  1. Love the first blue dress..beautiful:)
    Have a lovely weekend!!

  2. The first dress is very beautiful!!!

  3. Love the first, blue dress! Shoes are also stunning!


  4. i like the first dress too!!

  5. The first BLUE dress is my favorite!!!I have a top and a skirt like that!!!have a Glamourous weekend!!!!

  6. AMAZING clothes again!
    so nice to see it!
    Really i love your blog
    you have always so many things to show us!

    im sorry but blogspot have erased my new post, so again my post online.. Hope you can put a sweet comment again on my blog.

    New/Old post, www.mirfashion.blogspot.com

    XxX mirjam.

  7. this collection is very beautiful! thanks for sharing!:)

  8. I am all about that gray sequin stripe dress

  9. I have always wanted to work in a retail store
    like BCBG. I like their clothes and shoes. so classy :-)

  10. i love this store
    they always have great layout of the mannequins and their windows

  11. very cool! xo

  12. the store looks amazing and love all the pieces so chic!


  13. Great, so many cute outfits! BCBG is becoming one of my fave brands this spring


  14. so what happened that your job was ripped? Did they just cancel that position or fire you? :( I Hope it wasnt too hard for you!!



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